After graduating from the French-speaking Galatasaray University with a Master’s degree in Political Science and International Relations, she began her career in business development at CIC, a French bank. Since then, she has dedicated herself to business development in the Turkish market. She joined ERAI, an international consulting association, and became its national director in 2009.
In 2015, after the closure of the association, she acquired shares in ERAI Turkey. She didn’t want to leave the ship of business development in Turkey. She continues to offer concrete solutions to international companies that are still interested in discovering the Turkish market. She has more than 20 years of experience in business development and management.
Her passion for sailing is also important to her and she sees her work as an extension of that. For each development project in Turkey, she sails with you, sailing towards your company’s success by developing the right strategies to accompany you into the Turkish market.
Strengths:
With a French-Turkish profile and a degree from the University of Lyon Lumières, Tülay worked for French companies from various sectors in Turkey, France, and Luxembourg in different departments. She is multilingual and has intercultural skills. She is experienced in project management, business development, market research, customer relationship management, online marketing, and training/workshops organizations for companies. She has been working in the ERAI Turkey team since 2019.
Her challenger spirit is reflected in her favorite activity: trekking.
Strengths: